Case studies

Local results, not vanity metrics

Real Zagreb businesses we work with — what they struggled with, what we changed and what it produced.

Konoba Mareta

Family restaurant · Trešnjevka

local reach
+240%local reach
reservations / month
+38reservations / month
new local followers
+3.200new local followers

The challenge

Full at weekends, empty on weekdays. Their profile was a photo dump with no plan and no reason to visit on a Tuesday.

What we did

One shooting day per month, a weekly lunch-menu format in Reels, geo-targeted ads within 5 km and Google Business posts.

For the first time our weekdays are booked. Guests literally come in saying they saw the daily menu on Instagram.

Konoba Mareta · Trešnjevka · Result after 6 months

Kava & Co.

Café & bakery · Britanac

local reach
+185%local reach
orders / month
+27%orders / month
new local followers
+2.100new local followers

The challenge

Strong local reputation, but almost no visibility with tourists and people working nearby.

What we did

Croatian, English and German captions, morning Stories with the daily bake, and a partnership series with neighbouring shops.

Mornings are busier than ever. People show up with a screenshot of the pastry they saw at 7am.

Kava & Co. · Britanac · Result after 6 months

Studio Luna

Beauty & hair studio · Maksimir

enquiries / month
+64enquiries / month
reservations / month
+41reservations / month
new local followers
+1.850new local followers

The challenge

Bookings only by phone, DMs unanswered for days, and no visible proof of the work being done.

What we did

Before/after Reels, a monthly stylist spotlight and DM management with reply templates inside two hours.

We stopped losing clients in the inbox. Most of our new bookings now start as an Instagram message.

Studio Luna · Maksimir · Result after 6 months

Vela Fit

Fitness studio · Novi Zagreb

trial sign-ups / month
+52trial sign-ups / month
local reach
+160%local reach
new local followers
+2.400new local followers

The challenge

Heavy competition from big chains and a seasonal drop in sign-ups outside January.

What we did

Member story format, coach-led short videos twice a week and a permanent free-trial campaign targeted at the district.

Sign-ups no longer collapse in spring. The trial campaign pays for the whole retainer.

Vela Fit · Novi Zagreb · Result after 6 months

Dent Nova

Dental clinic · Centar

enquiries / month
+47enquiries / month
local reach
+130%local reach
new local followers
+1.400new local followers

The challenge

Patients came only by word of mouth; the profile looked clinical and impersonal.

What we did

Educational carousels, team introductions, patient FAQ videos and reviews turned into shareable posts.

New patients arrive already trusting us because they have seen who will treat them.

Dent Nova · Centar · Result after 6 months

Nordica Store

Fashion boutique · Ilica

orders / month
+73%orders / month
local reach
+210%local reach
new local followers
+2.900new local followers

The challenge

Beautiful stock, no online storytelling, and a webshop nobody found.

What we did

Weekly styling Reels, new-arrival Stories with product links and a small always-on retargeting budget.

The webshop finally earns money and people walk in asking for the piece they saw online.

Nordica Store · Ilica · Result after 6 months

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